Innovating in reverse: services and the reverse product cycle
نویسندگان
چکیده
منابع مشابه
Innovating in Reverse: Services and the Reverse Product Cycle
As they account for the largest share of employment and value added, services do not (or cannot) lie outside a Schumpeterian view of innovation phenomena. Of the various attempts at shedding more light on the mechanisms of innovation in service industries and firms, we consider the “reverse product cycle” to warrant special attention because of its highly thought-provoking nature and its theore...
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ژورنال
عنوان ژورنال: European Journal of Innovation Management
سال: 1998
ISSN: 1460-1060
DOI: 10.1108/14601069810230207